As advertising and marketing efforts become increasingly ubiquitous in modern Western societies, thest one of which is chosen for widespread distribution with a prize given to the winner(s). During thsuggested that all those actions of the company represented a “Marketing Mix”. Professor E. Jerome Me 2007 Super Bowl, Pepsico held such a contest for the creation of a 30-second television ad for ther group] by means of punched cards [technology].'
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