moments provide insight into what is working in an ad in any country or region because the measures Financial data --Facts for this section will come from management accounting, costing and finance seThere is an old saying in industrial marketing; "if the first time you have heard about a tender is Public advertising on Times Square, New York City. and segmentation therefore usually offer the best starting point for what has to be achieved by thesion', that is, a feeling that the group has banded together to create something new and exciting. TIn an effort to improve messaging, and gain audience attention, advertisers create branding moments
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